Netherlands Retail Sales & Promos
Here you can find current Netherlands retail sales events and company promotions on offer in Amsterdam, The Hague, Rotterdam, Utrecht and online. From clothing, shoes, electronics and furnishings to bikes, sporting goods and internet service.
NETHERLANDS RETAIL SALES & PROMOS
| RETAILER | DATES | PROMO | HIGHLIGHTS |
|---|---|---|---|
| Albert Heijn | thru 10 May 2026 | Bonus Items | – This week’s (Mon to Sun) food and drink sale items at AH. |
| Bever | thru 10 May 2026 | Buitendeals | – 25% off select sweaters, hoodies, parkas and rain jackets – Up to 40% off select walking and hiking shoes |
| bol. | thru 10 May 2026 | Mid-Season Sale | – Up to 30% off ladies, men’s and kids casual clothing and shoes, summer jackets, sportswear, sandals and flip flops, luggage trolleys |
| Coolblue | thru 10 May 2026 | Promotions | – Philips ‘346E2CUAE’ 34-inch curved computer monitor Sale €269 (SRP €329) – HP ’14-em0957nd’ 14-inch laptop computer 16GB RAM 512GB storage Sale €569 (SRP €599) – Wisberg ‘WBWM1400A 19WNB’ 9-kg washing machine Sale €429 (SRP €699) |
| Correct | thru 10 May 2026 | Sale | – Save 23% off SRP on Salora ’40FV210′ 40-inch Full HD smart TV Sale €199 (SRP €259) – Save 44% off SRP on Yamaha ‘SR-B40A’ soundbar and wireless woofer Sale €279 (SRP €499) – Save 33% off SRP on Sharp ‘ESNDH014CWBBX’ combination washer-dryer Sale €499 (SRP €749) |
| Daka | thru 10 May 2026 | Super Deals | – up to 50% off athletic shoes, sporting goods, activewear, casual clothes and accessories – On ‘Cloudrunner 2’ ladies and men’s running shoes Sale €99.99 (SRP €159.99) – Adidas ‘Vulcano 3.0’ padel racket Sale €79.99 (SRP €149.99) – Adidas ‘Run Essentials’ ladies and men’s t-shirts Sale €16.99 (SRP €24.99) |
| Dirk | thru 09 May 2026 | Bargains | – Nexxt high-pressure water cleaner Deal €29.99 (elsewhere €49.99) – Serving board 75×15 cm Deal €4.99 (elsewhere €9.99) – Australian 2-pack ladies or men’s boxer shorts Deal €4.99 (elsewhere €9.99) |
| Emma Matras | thru 04 May 2026 | Sale | – 50% off SRP on Emma ‘Original Pro’ mattresses – 40% off SRP on Emma ‘Original Boxspring’ beds – 40% off SRP on Emma ‘Original Pro’ mattress toppers |
| Expert | thru 10 May 2026 | Deals | – JBL ‘Go 5’ mini Bluetooth speaker Deal €49 – Samsung ‘HW-B66CF’ soundbar with wireless subwoofer Deal €219 – Black+Decker ‘BHHV520BF-QW’ hand vac Sale €99.95 (SRP €119) |
| Heinen Delfts Blue | thru 10 May 2026 | Sale | – Up to 50% off Delft Blue cups, dishes, plates, vases, tealight holder houses and ornaments |
| HEMA | thru 17 May 2026 | Sale | – 25% off men’s shorts, picnic blankets and bags – 30% off men’s t-shirts, men’s pajamas, ladies and kids matching sleepwear, photo frames and matting, scented candles and fragrance sticks, comforter covers – 50% off flower pots, vases and candle accessories |
| ICI Paris XL | thru 10 May 2026 | Mid-Season Sale | – Up to 60% off SRP on famous brand fragrances, makeup and skincare |
| JD Sports | thru 10 May 2026 | Mega Offers | – Up to 50% off SRP on sport shoes and clothing for men, ladies and children from top athletic brands |
| K-Swiss | thru 10 May 2026 | Outlet | – Save 30-50% off ladies, men’s and kids K-Swiss sneakers and apparel |
| Lidl | from 06 May 2026 | Sale | – Silvercrest carpet cleaner Sale €59.99 (SRP €89.99) – Crivit 6 or 8 kg kettlebell weight Sale €7.99 (SRP €9.99) – Silvercrest 2-in-1 stick vacuum/handvac Sale €79.99 (SRP €99.99) |
| Media Markt | thru 10 May 2026 | All Deals | – Samsung ‘U8000F’ 65-inch Crystal UHD 4K smart TV Sale €579 (SRP €629) – Bosch ‘TIE20109 Series 2 VeroCafe’ fully-automatic espresso machine Sale €299 (SRP €246) – Lenovo ‘V15 G4’ 15.6-inch laptop computer 16GB RAM 512GB storage Sale €519 (SRP €633.95) |
| Odido Home | thru 10 May 2026 | Promo | – Get the first year of internet+TV services for €30/mo with a 2-year subscription (then €51.50/mo thereafter) + a Sonos ‘Ray’ soundbar welcome gift |
| Online.nl | thru 06 May 2026 | DikkeDeal | – Get the first 9 months of an internet only or internet+TV service at €37/mo plus up to €130 cashback with a new 2-year contract |
| PLUS Supermarkt | thru 10 May 2026 | Weekly Promos | – Current week (Sun to Sat) sale items and promotions at Plus supermarkets |
| Praxis | thru 10 May 2026 | Week 19 Sale | – 25% off faucets, shower fixtures, toilet seats, wallpaper, garden tools, interior and exterior doors – 30% off laminate and PVC flooring, window coverings, ceiling lamps, storage bins – 40% off colored wall paints, ladders – 50% off storage shelving units, interior varnish paints |
| Puma | thru 10 May 2026 | Sale | – Up to 30% off men’s, ladies and kids sport shoes, athletic wear and accessories |
| Scapino | thru 10 May 2026 | Sale | – 50% off a wide selection of Adidas clothing and footwear – €10 off a selection of sneakers from Skechers, New Balance, Puma, xx by Mexx and Bluebox sneakers |
| Simpel | thru 10 May 2026 | Super! Super! Super! Sale | – Get 40GB + unlimited calls + 500 sms’jes for €2.50/mo for the first year of a 2-year subscription (thereafter €11/mo) |
| Simyo | thru 10 May 2026 | Super Sale | – 15GB data and 400 call mins/SMS 2-year contract, first 6 months at €6.50/mo (thereafter €9/mo) – 20GB data and 400 call mins/SMS 2-year contract, first 6-months at €6.50/mo (thereafter €11/mo) |
| Swiss Sense | thru 10 May 2026 | Sale | – Up to 40% off SRP on boxsprings – Buy 1/Get 1 Free on mattresses – Up to 35% off SRP on beds |
| TrainMore | thru 06 May 2026 | Promo | – Up to 30% off membership plus €1 discount for each visit plus NO start-up costs with 1 or 2-year registration |
| Woonexpress | thru 10 May 2026 | Sale | – Up to 30% off chairs, tables, sofas, cabinets, lighting, wall art, rugs and home decor |
NETHERLANDS RETAIL SALES
Dutch regulations require transparency when it comes to sale pricing, specifically the comparative price. The EU standardized rules state that when advertising a product for sale, the reference price shown needs to be the lowest price the item has been offered at in the past 30 days. This helps the consumer decide for themselves whether the current sale price being offered is a good buy or not.
For example, a bed store wants to advertise a specific bed at a sale price of €499. The bed was originally €899 but was on sale two weeks ago for €599. The advertisement cannot use a reference price of €899, instead it must use the lowest sale price in the last 30 days which was €599.
Read more about the rules against unfair pricing claims here.
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